The Culture Code: An ingenious way to understand why people around the world live and buy as they do. by Clotaire Rapaille Having spent substantial portions of my life in 3 very different cultures on 3 different continents (US, UK, Korea), I found “The Culture Code”, very insightful, entertaining and surprising. The Culture Code. as…
Tag: language
Do You Dream in Korean?
My 6 year-old daughter has now spent a total of 9 months in Korea. She now speaks fluent Korean, but I often wonder whether she thinks and dreams in Korean or English. The other day, she hurt her finger on a toy and screamed, “Ow!” At least I know at a reflex level, she’s still…
Strategies for Globalizing Korean Websites
I wrote an article for my company’s December email newsletter sent to clients. The intended audience of the article was upper-management types and web managers in Korea corporations, who intend their websites to reach out to a global audience. Due to some internal restructuring at my company which resulted in the company splitting into three…
Intuitive: definition
In his thoughtful article, Intuition, pleasure, and gestures, Jonathan Korman of Cooper crafts the most elegant definition of the word “intuitive” I have ever come across: Intuitive: Easy to explain, powerful in its implications, impossible to forget.
How do you say “It depends” in Korean?
In my 6+ years as a consultant, "it depends" has been the favorite in my phrasebook since I first heard it from Lou Rosenfeld back in 2001. It is a phrase that has served me well and in most cases squarely meets hardest questions that are thrown at me by clients. It disarms the question,…