Last week I was one of 5 speakers invited to an in-house all-day training session at Design House, one of the most prominent design/living publishers in Korea. Design House publishes a variety of well-known Korea magazines titles which include "??? ??? ?" (Korean equivalent of Good Housekeeping), "Design", "Mom & Enfant", "Luxury" and most recently the Korean version of "Men’s Health."
I agonized over what to present, but in the end settled to cover the various intervals at which information is presented to us and that with the internet that interval is getting shorter, and its quality harder to determine.
At one end of the spectrum you have encyclopedias which take years to update and hold the most authority, on the other end you have services like Twitter that get updated several times a day and have no filter for quality. I present the various web services that lie in between these two extreme.
When there is so much information out there, how do we find the good content? To this point, I put together some short case studies of how information is being organized by various "agents" that act as content quality filters for the users.
The conclusion being, a trusted publisher, such as Design House, can leverage its brand and history of content quality to rise and become a "trusted source" on the internet. However, the challenge is to do it in a web-centric way that appeals to web users, and not in a print-centric way.
